Posts tagged as:

Social Media

Essential WordPress plugin: WPSyndicator

6 July 2010

8th July WPSyndicator Update: $4000 Raised so far: I had an email last night from Andy Fletcher, one of the developers of the WP Syndicator. In it Andy told me that they’ve raised just over $4k so far and he wanted me to pass on their thanks for all your support. So, thank you to [...]

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General Election: What the people are saying 14th April

15 April 2010

Firstly a BIG thank you… Due to the number of records I’m indexing everyday to monitor the online conversations leading ip to the UK General Election on May 6th (let’s just say there’s rather a lot!!!) 6Consulting (the UK arm of Radian6) have offered to sponsor the cost of this… What an amazing gesture and [...]

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General Election: What the people are saying 12th April

12 April 2010

As you would probably expect to see, Labour have most of the online conversations today after publishing their Manifesto: And what is interesting to see is that their positive sentiment has risen from 34.1% on Friday to 59.1% ! So here’s today’s overview: Percentage (%) of Online Posts Topical hours Conversation Cloud – Summary Labour [...]

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Social Media in Property

29 March 2010

This week I’ll be blogging over on the MyPropertyMentor blog on how Social Media can be used by property developers to create greater visibility for their projects; whether selling a property or renting it out. There is so much that can be discussed that it would be impossible to list a complete ‘How To’ guide [...]

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Bubba the bad ass doorman

15 February 2010

In business, how you communicate online (through social networks) will determine how successful you are. Businesses need to think of communicating online more as a private party: if you have an invite, then you’re in, but if you’re trying to gatecrash then everyone will turn into ‘Buba’ the bad ass doorman…! – and they’re all [...]

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Social Media Fear and the SMASBO

9 February 2010

I asked this question last week at Be2Camp, “Are you afraid of social media?” After a few looks around the room people started to put their hands up – not all, but enough for the question to stick in my mind as something to discuss here. It’s not the first time I’ve asked this question. [...]

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The sleeper awakens

30 January 2010

One of the largest sporting events in the World, Super Bowl, is almost as important to the world of advertising as it to the sports in America. But this year, one thing will be different… A company well known for its Super Bowl advertising isn’t advertising this year. Instead it’s putting advertising $s into social [...]

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It starts with hello: being social

23 January 2010

Being social and using social media are two totally different things. Many businesses view social media as a way to: • raise awareness of their products and services – their offering – and hope that this will be enough to capture new customers/clients • engage people with their organisation and hope to ‘push’ them further [...]

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It doesn’t have to be handbags at dawn

21 January 2010

For a while now there’s been a little debate on how effective social media is whilst the perceived ‘reliability’ value of traditional media in the new digital economy is… let’s just say… being challeneged. Personally, I truly beleive that this world needs both – supporting one another to provide a better all round customer/client experience. [...]

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