Posts tagged as:

evolution

Social media collaboration, integration and Adrian Mole aged 13 and 3/4s

6 January 2010

Although social media is one of those meme‘s that is heavily over-used, I believe it’s purely at an early life stage, similar to that of a human growth cycle: i.e. Babies = Internet, Infants = Web and therefore Social Media could be likened to Adrian Mole aged 13 and 3/4 (showing my age a bit [...]

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The evolution of ‘As seen on TV’?

23 December 2009

Something has been ‘niggling’ me over the last few weeks – the situation regarding celebrity endorsements. Especially as there’s been a lot of publicity regarding high profile brands dropping Tiger Woods from their product endorsements. When the sniff of success is in the air for someone ‘Brands’ are very quick to ‘jump on boarrd’. But [...]

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Marketing and the ‘Origin of the Species’

22 October 2009

The UK postal strike is a concern for businesses. Not just because of the inconvenience but because many still rely on using traditional methods of trying to communicate with their customers – current and prospective. This concern came up during a chat I had today. I was asked if I thought ‘traditional’ marketing was dead? [...]

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God Parent 3.0 and Captain Picard

15 October 2009

I’ve been a very proud God Father for exactly one week now to Cameron Nicole. There are so many things I’m feeling: excited, proud, nervous, to name a few… But I wonder what the world will be like for her in 5, 10 ,20 years time? Will social media as we currently know it have [...]

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