From the category archives:

Keyword Analysis

Jennifer Aniston, ‘Big Butts’, website content and rising seas

13 July 2010

I seem to write a lot about the importance of using the correct keywords but seeing as I’ve been getting more questions than normal I thought I’d put finger to ‘board once more… Almost any business these days needs to have a ‘strong’ web presence and in many instances, offline business activity will increase if [...]

Read the rest...

Keyword Research

2 June 2010

How To Make Every Keyword Count Today keywords are almost a currency in their own right; as long as you’re in the top 3 positions on SERPs (search engine results pages) that is! But unless you have more money and time to know what to do with it, some keywords will be out of reach [...]

Read the rest...

SEO: No animals were harmed in creating this website – part 4 of 8

15 March 2010

META Description Over the years META tags have been abused by many in order to try and manipulate search results. But in doing so many sites have been blacklisted. The importance of good META can’t be stressed enough and in this part of my mini series on SEO, I want to discuss why taking the [...]

Read the rest...

You say potato I say solanum tuberosum: search term basics

20 January 2010

You’ve written an excellent post, checked it for grammar and spelling errors and now you’re all ready to publish… but STOP… will what you’ve written get listed on the SERPs (search engine results pages? A recurring issue I see, when discussing website content, is that people tend to write from their perspective – not from [...]

Read the rest...