From the category archives:

Opinions

Why people don’t vote? – guest blog by @RobJCameron

26 April 2010

One of Lee’s most recent posts (Have you decided) suggested that there was a substantial body of online conversations that indicated that nearly 46% of eligible voters would not vote. I ‘re-tweeted’ this post and added a question as to why so many people may not take up their democratic right, when in other countries [...]

Read the rest...

Return on Involvement: what people want

24 February 2010

I talk about the new ROI (return on involvement) a lot – maybe too much? Not enough? I don’t know, you tell me…. But if I wanted to sum up one benefit each for small and larger organisations then: Small is the new big For small businesses, successfully competing in a local market will come [...]

Read the rest...

Communication is changing, but are you?

24 February 2010

If you haven’t noticed yet, the talk of the town is how to integrate social media into everyday business. Whether from a small business or a global organisation perspective, everyone’s trying to find the ‘best way’ to incorporate social media in some way to solve their ongoing business challenges. But eventually organisations – big and [...]

Read the rest...

One for your toolbox: discussing DisQus

19 February 2010

At first glance you might be fooled into thinking that Disqus (pronounced ‘Discuss’) was just another commenting system – but… you’d be mistaken. I thought the same, 9 months ago. Actually, if I’m being honest I originally installed it because it looked better, asthetically speaking, than any of the other options. But now I wouldn’t [...]

Read the rest...

Bubba the bad ass doorman

15 February 2010

In business, how you communicate online (through social networks) will determine how successful you are. Businesses need to think of communicating online more as a private party: if you have an invite, then you’re in, but if you’re trying to gatecrash then everyone will turn into ‘Buba’ the bad ass doorman…! – and they’re all [...]

Read the rest...

One for your toolbox: VodafoneUK – power of transparency

12 February 2010

What an interesting week it has been. To say it has been busy would be an understatement… But that’s not just from my perspective. It’s been exactly one week since the VodafoneUK twitter posting issue where a worker – not involved with the web team that manages Vodafone’s customer service twitter account – posted a [...]

Read the rest...

Social Media Fear and the SMASBO

9 February 2010

I asked this question last week at Be2Camp, “Are you afraid of social media?” After a few looks around the room people started to put their hands up – not all, but enough for the question to stick in my mind as something to discuss here. It’s not the first time I’ve asked this question. [...]

Read the rest...

I tweet therefore I am

8 February 2010

You and I have opinions. We have favourite foods (mine’s Thai by the way), books , films and personalities. We like to play sports – when we can. We love the Sci-Fi channel but don’t understand why Eastenders is so popular (subjective opinion so might see a mass exodus of twitter followers ) We like [...]

Read the rest...

Ubiquity, value and change

7 February 2010

You build a community, you create and share great content and identify things that are ‘ahead of the curve’. So how do you inspire others to do your storytelling for you? This sounds challenging and many will think that to do so is time consuming, but only because they see it as ‘additional work’ on [...]

Read the rest...

← Previous Entries

Next Entries →