From the monthly archives:

February 2010

One for your toolbox: TweetBeep

26 February 2010

Free Twitter Alerts by Email!
Let’s face it, twitter is fab! And has many uses… But it’s functionality is a bit limited (but it’s simple and that’s why we love it!). But there are developers that use the twitter Api and come up with some great addons. And TweetBeep is one of those online apps [...]

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Not exclusively from O2! Oversight or subtle marketing attempt? – over to you O2

25 February 2010

Searching this morning for things related to iPhone’s – which is a bit of a routine with me because I love mine, I couldn’t help noticing the description from O2:
Errr, that’s not right…! The iPhone hasn’t been exclusive to O2 since last November when Orange started selling it, followed by Vodafone in January!
Now, as we [...]

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Return on Involvement: what people want

24 February 2010

I talk about the new ROI (return on involvement) a lot – maybe too much? Not enough? I don’t know, you tell me…. But if I wanted to sum up one benefit each for small and larger organisations then:
Small is the new big
For small businesses, successfully competing in a local market will come [...]

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Communication is changing, but are you?

24 February 2010

If you haven’t noticed yet, the talk of the town is how to integrate social media into everyday business. Whether from a small business or a global organisation perspective, everyone’s trying to find the ‘best way’ to incorporate social media in some way to solve their ongoing business challenges.
But eventually organisations – big and [...]

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One for your toolbox: discussing DisQus

19 February 2010

At first glance you might be fooled into thinking that Disqus (pronounced ‘Discuss’) was just another commenting system – but… you’d be mistaken. I thought the same, 9 months ago. Actually, if I’m being honest I originally installed it because it looked better, asthetically speaking, than any of the other options. But now I wouldn’t [...]

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Online reputation: building, monitoring, managing

16 February 2010

When prospective customers, clients or even employees are searching for you, what will they find within the search results? Could there be something there that isn’t favourable? It might be that it’s through no fault of your own – a disgruntled employee or a competitor posting anonymously perhaps, or it could be because you’ve done [...]

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Bubba the bad ass doorman

15 February 2010

In business, how you communicate online (through social networks) will determine how successful you are. Businesses need to think of communicating online more as a private party: if you have an invite, then you’re in,  but if you’re trying to gatecrash then everyone will turn into ‘Buba’ the bad ass doorman…! – and they’re all [...]

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One for your toolbox: VodafoneUK – power of transparency

12 February 2010

What an interesting week it has been. To say it has been busy would be an understatement… But that’s not just from my perspective. It’s been exactly one week since the VodafoneUK twitter posting issue where a worker – not involved with the web team that manages Vodafone’s customer service twitter account – posted a [...]

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Social Media Fear and the SMASBO

9 February 2010

I asked this question last week at Be2Camp, “Are you afraid of social media?” After a few looks around the room people started to put their hands up – not all, but enough for the question to stick in my mind as something to discuss here.
It’s not the first time I’ve asked this question. Generally [...]

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