From the monthly archives:

December 2009

4 things you probably didn’t know about your mobile

31 December 2009

As we’re approaching the end of the ‘naughties’, I thought I’d go through some of my files and have a clear out – it’s an end of year tradition Anyway, I came across the following 4 things that you can do with your mobile that everyone should know:
1. Emergency Number
The Emergency Number om [...]

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Write for your audience not for your ego

24 December 2009

After running a ‘few’ CMS (content managed website) training workshops over the last couple of weeks, one thing came out during it that I believe could be a reoccurring trait for many people: how to write effectively for the web.
So here’s a quick 4 point checklist that I follow:

Users won’t read your text thoroughly – [...]

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The evolution of ‘As seen on TV’?

23 December 2009

Something has been ‘niggling’ me over the last few weeks – the situation regarding celebrity endorsements. Especially as there’s been a lot of publicity regarding high profile brands dropping Tiger Woods from their product endorsements. When the sniff of success is in the air for someone ‘Brands’ are very quick to ‘jump on boarrd’. But [...]

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Asking the wrong questions equals procrastination

8 December 2009

Questions are great – but only if they lead to thinking about things differently. If we always ask the same questions are we potentially only exposing ourselves to the same answers? And if that’s the status quo, are we only going to do what we’ve always done?
Customers and clients aren’t doing what they’ve always done, [...]

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A Retrospective Review of the week

4 December 2009

Well, what an interesting week it’s been. Productive client meetings, networking at Bernie’s Late Late Breakfast Show and the conversation that’s been taking place on a post I wrote early this week (Social Media Lessons Learned: A retrospective guide) It’s seen an unbelievable amount of participation, views, comments, re-tweets, people emailing and text messages – [...]

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The lighter side of Social Media – Part 9

4 December 2009

As it’s Friday, I thought it ‘d be nice to start to wind down for the weekend… So here are a couple of jokes I’ve come across this week that made me chuckle
Which one’s your favourite? Leave a comment below….

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Social Media Lessons Learned: a retrospective guide

1 December 2009

I’ ve been reading Ian Green’s blog post:  Razor Sharp Twitter Wars (if you haven’t read it yet read it now…)
An apology was made by Porter Novelli London and accepted by Will King, founder of King of Shaves. But something contained within the Porter Novelli London apology “This act is in violation of our Social [...]

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